We embarked on a digital transformation program. Mel was instrumental in making this program a big success and left us with a significantly improved digital platform and best in class for our sector.

Mel came in like a gust of fresh wind and digitised the end to end process. Without Mel's contribution we would have still been in the excel spreadsheet era. Mel connected us to brand, creative, and performance marketing experts who are taking us forward on the digital growth path.

Her deep knowledge of the online marketing sector makes her a highly credible leader with customers and peers.

She has a staggering ability to make even the most complicated digital objective seem sensical and easy to achieve, and has a keen eye for detail alongside a grasp of the bigger picture.

She combined a flawless knowledge of search with the rare trait of managing to simplify an often complex topic for the generalist. A rare trait.

Mel is fantastic to work with. She is truly an expert in her field, and yet always remains open to learning, curious enough to ask all the right questions, and bold enough to challenge assumptions which are not backed up by data.

She has an excellent and deep understanding of the complex digital media space, how to make it work commercially for advertisers and, perhaps more importantly, how digital can be strategically planned to engage the target consumer.

The relationship was a partnership with open and honest conversations which enabled both parties to get the best out of each other and out of the software. This should be the norm but so rarely is, and it allowed innovation and product development to really take effect.

Within days of starting at Tesco had got to grips with a large and complex operation. Her extensive digital background showed as she quickly pinpointed opportunities to make improvements and challenge the status quo.

Mel is extremely passionate and dedicated about the work she does and is a change leader. She has great knowledge and technical expertise in all things digital.

Before Mel joined LegalDrop we had not been tracking properly. Mel came in like a gust of fresh wind and digitised the end to end process which allows us to track our marketing efforts and attribute output to input. Without Mel's contribution we would have still been in the excel spreadsheet era.

Mel is one of the most dynamic people I have ever worked with. From leading the large Mediacom Search team by example and keeping on top of all new developments in Search to helping manage demanding clients she stands head and shoulders above the rest.

Fantastic depth of media and client experience, combined with a strategic and analytical mind means Mel is someone I would call in a heartbeat for industry advice. Pure gold.

There isn't much Mel doesn't know about digital marketing. In particular her knowledge of multiple search engines together with paid social media has delivered exceptional results for the clients with which she works. If you're looking for someone to manage your paid advertising Mel should be at the very top of your list.

She is truly an expert in her field, and yet always remains open to learning, curious enough to ask all the right questions, and bold enough to challenge assumptions which are not backed up by data.

Mel is always up to speed on the latest search innovations, whilst being able to run a sizeable team producing results. Importantly, Mel can explain to non search/digital experts in simple terms the how, why, when and wheres, and understand how it relates to the business issue rather than plunge into acronyms and jargon.

She's one of the few people I know that is equally as strong in talking big picture strategy, and diving into numbers and technology. She inspires clients and colleagues alike with her enthusiasm for the online world, and can be trusted to just get things done.

Her digital expertise and depth of knowledge are scary. She can talk C-level clients through search, display, affiliates and all aspects of biddable media whilst discussing the operational details with the junior members of staff.

Mel is someone's opportunity, without question. It will be hard to find someone with more energy, digital experience and raw talent. If you want to turbo charge your team, I urge you to contact her.

Mel has one of the best bull$hit filters I have ever come across. She is not scared to get stuck in when the task requires it and has always led and supported those around her with energy and drive.

Not only did she create a brilliant digital marketing plan that is now up and running in our company, but she also took care of all new marketing starters, teaching them with her vast knowledge and experience.

With an incredible knowledge of the digital marketing sector, Mel has helped us achieve results we could not have known were viable. Every outcome has been reported in terms which are easy to understand and with Mel's trademark energy and positivity. Highly recommended.

Mel takes a hands-on approach. She is an expert at syndicating best practice throughout the agency and motivating her management team to produce expectation-exceeding results for demanding clients.

We embarked on a digital transformation program which encompassed new websites, SEO, social platforms and a dialling up of digital media spend. Mel was instrumental in making this program a big success and left us with a significantly improved digital platform and best in class for our sector.

She has the deep knowledge and experience from the agency world so she understands what is possible without being unrealistic. She helped to communicate the business needs clearly and consistently helped us keep that focus. She is both challenging and fun to work with, fair with criticism and quick with praise where it was merited.

Mel is highly energetic, always has new ideas and suggestions and is quick to put into action. Fab at explaining the opportunities and constraints of options to enable confident decision making. I'd absolutely recommend Mel.

As an employer it was a joy to be able to feel confidence and trust from day one that Melanie could do the job end to end. One of her major strengths is her can do attitude. I could not recommend Melanie more highly.

Mel can explain to non search/digital experts in simple terms the how, why, when and wheres, and understand how it relates to the business issue rather than plunge into acronyms and jargon.

Collaborative, energetic, passionate, focussed and fun are just a few words that I'd use to describe Mel. Am absolutely convinced that she is an asset for any organisation with her mix of skills and experience ranging through Digital, Agency and Marketing.

Understanding of budget requirements, accommodating of my visual portrayal of campaign planning and fab at explaining the opportunities and constraints of options to enable confident decision making.

Mel was extremely effective at translating our challenges into media efficiency. Mel's knowledge of the digital industry enabled her to quickly deliver on the objectives we had set her agency teams, as well as translate what the latest developments in this space meant to us as a business.

Few people manage to be a demanding client and a good laugh at the same time, which Melanie achieves with ease. I would say if Melanie is looking after your business then you are in very safe hands.

Mel effortlessly juggled all aspects of digital marketing for three different brands within CDG. She was results driven and passionate about what she did. Despite immense stress, workload and pressure she always had a cool head, had fun and was determined to fly the flag for digital marketing.

She is energetic, knowledgeable on every aspect of digital, and can be relied upon to deliver marketing projects to a high standard, on time, and on budget.

Mel connected us to brand, creative, and performance marketing experts who are taking us forward on the digital growth path. Mel's contribution goes beyond just numbers, as she's an attentive and friendly, yet challenging and critical senior advisor. Could not recommend more.

From the first conversation with Mel it was clear that she has excellent and genuine digital knowledge, expertise and application knowledge and knows how to apply it for best outcomes for all parties.

The fun and driven mindset of Mel was a fabulous balance in helping a company understand all facets of the digital opportunities ahead.

She is an exceptional manager and a very down to earth person, which is an absolute gold for someone with that level of seniority. The search department's staff retention rate increased by over 600% under her management.

Not only did she create a brilliant digital marketing plan that is now up and running in our company, but she also took care of all new marketing starters, teaching them with her vast knowledge and experience.

As the head of our department, she demonstrated exceptional leadership and a deep understanding of the industry. She was a passionate and dedicated professional, who always put the needs of her team first.

I started as a very shy intern and she helped me grow into a confident digital marketer. Mel is always on hand to help the teams around her, truly a boss who really cares about people.

Her knowledge of multiple search engines together with paid social media has delivered exceptional results for the clients with which she works.

Mel owned the digital and discount strategy at CDG and led a very successful team, full of passion, energy and talent. I put Mel into the bracket of awesome digital genius as there is nothing that she doesn't know or can work out a solution to.

Mel is a marketing maestro. She is phenomenally talented at forming and building lasting relationships with years of industry experience making her the on-hand encyclopedia for great marketing.

Mel is without doubt one of the best people I have had the good fortune to work with. She holds all of the qualities that I feel are most important: experience, passion, a keen insight, a never-ending willingness to help and the ability to interact with people on a genuinely one to one level.

Mel has helped us achieve results we could not have known were viable. Every outcome has been reported in terms which are easy to understand and with Mel's trademark energy and positivity.

Having a meeting with Mel feels like a shot of coffee in the morning! Working with her has been an absolute pleasure. She is energetic, knowledgeable on every aspect of digital, and can be relied upon to deliver marketing projects to a high standard, on time, and on budget.

I have always been struck by her huge enthusiasm and deep technical expertise. Mel is an exceptional team player and will be an asset to any business that she works for.

I've never caught her in a bad mood. She's always honest and fair whilst keeping a level head under pressure. She knows the industry back to front now, but is constantly looking for new products and industry knowledge.

One of the few original early adopters of the brave new media world. Mel was both extremely media savvy and a self-confessed geek. She also brought an enthusiasm to everything and was always really and refreshingly down to earth.

Mel is a lively, fun and outgoing individual. She has vast experience in the advertising world. Mel's the kind of person you can hand over responsibility to and you know the job will get done.